Perfect. We work with your existing team to provide strategic direction and industry-specific market expertise they likely don't have. Most commonly, internal marketing teams are strong on execution but need strategic depth in complex B2B sales environments. Historically, we find one of 2 situations: * you have marketing expertise without depth of technical knowledge, or * you have technical expertise without depth of marketing knowledge These 2 scenarios present your business with different challenges. Market Arc has worked with both scenarios and understands how to get your team operating together for maximum business results without hiring a bunch of new staff.